Solution Packages

Package	VMOD for Start-Ups	VMOD for Early-Stage Companies	VMOD for Growth Companies

Objective	Corporate Identity Package	Go-To-Market Package	Competitive Superiority Package

Best for...	Brand new or young companies seeking to define their Vision, Strategy, Value Proposition, Refine and Optimize their Business Model, Define a Strong Marketing Plan, Establish a Web Presence, & Create Foundation Collaterals	Early-Stage companies with an initial or new product and/or service ready to introduce to market, seeking Early-Adopter Clients or to move from Early-Adopters/Beta stage to Mainstream Market Penetration	Established companies with deliverable revenue producing products/services, seeking to displace competitors and gain significant market share.

JPE Avg. Resources Assigned (not dedicated resources, but shared multiple resources)	1	4	8
JPE Committed Minimum of Billable Hours Delivered/Mo.	20	80	160
Fixed Monthly Fee	$2,500	$9,000	$17,500
Your Minimum Commitment	3 months	6 months	1 Year
Services Included	Any services available not included in a Solutions Package may be optionally purchased separately on a T&M Basis
Vision, Branding, and Foundation
JPE Marketing Capabilities and Maturity Assessment (a $2,500 value) Includes MS Project Plan
Branding Development (Corporate and Product/Service)
Value Proposition and Market Differentiation Definition
Pricing Strategy & Pricing Tool Creation
Revenue Plan
Corporate Executive Summary (Printing not included)
Corporate Backgrounder Paper (Printing not included)
Corporate Brochure (4-Color) (Printing not included)
10 Slide Corporate PPT
Logo Design
Letterhead Design
Business Card Design
Corporate PPT Theme Design & Templates
Website Marketing Support
Website Design (Theme and up to 20 pages)
Website Content Creation and Maintenance
Flash Development for Web
E-Commerce Integration & Product/Service Pages
SEO Optimization
Video Production
Product / Service Collaterals
Product/Service Data Sheets (1-2 page)
Product/Service Solution Profiles (2-5 pages)
Product/Service PPTs (Up to 25 slides)
New Article Authoring
Promotional Items Design (Items sold separately)
White Paper Authoring	1/Quarter
Client Case Studies
Project Cards/Database
Marketing Campaigns - Planning and Execution
Product/Service Launch Campaigns (service only, materials extra)
Market Penetration Campaigns (service only, materials extra)		1/Quarter
Lead Generation & Qualification Campaigns (service only, materials extra)
Campaign Monitoring and Analytics
Competitive Displacement Campaigns
Press Releases per Month	1	3	Unlimited
Ad Campaign Planning, Budgeting, Ad Buys (Ad Costs Separate)
Company Newsletter
Twitter Account
Sales Support
Target Market Analysis
Competitive Analysis
Prospect Database
Proposal/RFP Support
Pipeline Management/CRM
Trade Show and Event Marketing
Trade Show Booth Design (Materials not included)
Trade Show Support (Travel & Materials not included)		1 Person/Event	2 People/Event
Sponsored Events (Travel & Materials not included)		1 Event per Quarter	1 Event per Month
Additional Investment Marketing Support
Annual Report (Publishing extra)
Investor Business Plan for Funding
Investor Executive Summary
Investor Private Placement Memorandum (PPM) Preparation Support
Investor PPT
Support & Communication
Email/Phone/Video Chat/IM Support
Onsite Support			2 Onsite Visits to Your HQ per Year